Content development takes time and effort. You need to come up with ideas, shape them into quality articles, and actually write them out. But there’s more to it. You also have to maintain practices that help you ensure quality writing standards. Here are 17 quick content development tips for the stage that comes after your ideas have been captured and most of the heavy lifting is finished.
Go through these after every article is written, and you’ll improve your writing quality immensely.
One last note about SEO. While your articles should be checked for optimization (Is your keyword phrase in the title? H1? The URL? In the body copy at least once or twice? In the meta description?), I would advise against obsessing over it. Intense focus on SEO tends to make articles unreadable by humans, and if you start producing content from this perspective, you risk developing content that penalizes your site via Google updates like Panda and Penguin.
A more sane approach is to create content that’s useful to humans then share it consistently on social networks. This approach is much more useful than trying to game Google and hoping for that elusive, magical SEO bump.