A lot of people come to my site (via Google, Twitter and elsewhere) for information about marketing writing and freelance copywriting pricing. These include people in the market for writing services and freelance professionals that need guidance with respect to specific projects. I usually direct them to Steven Slaunwhite’s resources. He’s considered the pricing guru in the biz and does a lot of research to back up his info and reports.
I recently came across a great comment thread about freelance copywriting pricing, however. And it’s a useful eye-opener for anyone involved in this trade – buyers and sellers. Ignore the obnoxious headline and read the thread below that. There are a lot of gems in there (along with some duds and silliness). The range of pricing discussed is huge, but you can get a sense for what the more serious companies pay when they’re looking for quality writing.