Online communication is becoming central to most of our social and business lives. Face it – a laptop and smart phone/iPhone are the tools we use these days. It used to be the traditional telephone and the mail box, but now we have a lot of different ways to “explode” our messages, “go viral” and keep large groups of people updated.
These tips should help you filter out a lot of noise and get you back to the genuine, productive, value-rich conversations that social media is so good at cultivating.
Participating in social media activities is like participating in any other social activity. It can be as valuable as a lunch with the boss or as vapid as a breeze shooting session at the water cooler. Or vice versa. What follows are some highlights and lowlights from a typical day of “connecting” in my life. I find the most value…read more →
Several sites aim to make this process easier… namely, Posterous, Soup.io, FriendFeed and ShareIn. I’ve tried all of them, and I’d say they’re “almost ready for primetime.” Each has value, and each has significant drawbacks.
UPDATE: The better way to accomplish this these days is with ping.fm or hellotxt. One of my associates in the writing and marketing world just asked me how I link up all my social media accounts so I don’t have to trot around to each site/tool to keep everyone informed. At first, I started to scratch my head… How did…read more →
Most progressive companies are now blogging to drive thought leadership, manage public relations, sell products and provide customer service. Most simply post when they can. A new study discovered that there are advantageous and disadvantageous times during the day and week to blog. Ah data analysis. I love it. In a nutshell (hey, I’m in a nutshell get me out…read more →
If you’re interested in technology trends, I wrote an article for D-Link about RSS photo feeds. This kind of application is simple, like ring tones – hence the title of the article. Yet it’s so much more clever and elaborate. I write blog posts for D-Link from time to time, and this is the latest one. Which reminds me… are…read more →
Blogger Bar :: Firefox Add-ons This is a handy little tool that allows you to write quick blog entries about a page that you’re visiting. I used it to create this post. You simply click the “blog this” button, and it pops up your Blogger account, with the title and link fields all set. As a marketer/writer, you should always…read more →