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social media

Tivo for Your Browser: Unclutter Your Life by Saving Articles for Later

Now there’s a way to do this to the articles you consume on the Web. You know the ones – those tabs that stack up because your curious intentions motivate you to read every cool thing known to your favorite online rag, mag, newspaper or Twitter (or Facebook) leader.

11 Trade Show Marketing Tips – “Good to Know Before the Show”

11 quick tips to keep in mind as you get ready for your next trade show.

Warning to Creatives: Your Careers Are Under Attack

Are you a freelance copywriter, marketing creative, layout artist, designer, social media marketer, SEO specialist, content developer or a Web developer? Now’s the time to understand why and how your power is vaporizing.

How to Filter Out Noise and Re-Claim Social Media Trust

These tips should help you filter out a lot of noise and get you back to the genuine, productive, value-rich conversations that social media is so good at cultivating.

Is Email Marketing and Communication a Dying Practice?

Days go by. Inboxes are too full. Spam filters send legitimate emails off the radar screen. It sucks, but it’s true.

Google Buzz: How will it know what I share?

Depending upon how you use the web, your browser, social networks and the like, Google could potentially know loads of information regarding *who’s sharing what and how important are they are to you based on your emails, texts, IMs and voice calls.*

4 Social Media Stories – The Good, Bad and Ugly

Participating in social media activities is like participating in any other social activity. It can be as valuable as a lunch with the boss or as vapid as a breeze shooting session at the water cooler. Or vice versa. What follows are some highlights and lowlights from a typical day of “connecting” in my life. I find the most value…read more →

Beyond the Smoke, Hype and Fanfare – What is Social Media?..really

So, when I talk to people about Facebook, Twitter and the like, I often come back to the idea that business is social and the Internet is just another communication device. It’s no different than the pony express, the written letter, the telegraph, the steam boat or the telephone.

How to Simplify your Social Media Life: The Pros and Cons of Posterous, Soup.io, ShareIn and FriendFeed

Several sites aim to make this process easier… namely, Posterous, Soup.io, FriendFeed and ShareIn. I’ve tried all of them, and I’d say they’re “almost ready for primetime.” Each has value, and each has significant drawbacks.

Beware the Social Media Rathole and Re-Focus on 5 Key Business Disciplines

Beware the Social Media Rathole and Re-Focus on 5 Key Business Disciplines

Year after year, I come back to this philosophical kernel: sales is where the rubber meets the road. We often get so distracted with the fun, new-fangled Facebook, Twitter and Friend Feed tools. Yet, marketing and advertising are ultimately about sales…