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Posts Tagged "social media"

Don’t Believe the Hype, Flava. What is Social Media?..really

Don’t Believe the Hype, Flava. What is Social Media?..really

I’m going to start this post with a confession: I’ve been spending a lot of my non-work time with social media tools, platforms and networking sites. This is ironic, by the way, because one of my recent posts is titled: Beware the Social Media Rathole and Re-Focus on 5 Key Business Disciplines. My latest obsession revolves around the ultimate tools for…read more →

4 Forgotten Facts in the Age of Social Media Marketing – David Ogilvy

4 Forgotten Facts in the Age of Social Media Marketing – David Ogilvy

From Ogilvy On Advertising, one of the ad world’s most famous texts. So applicable today with social media marketing (SMM) Companies sometimes change ad agencies because one agency can purchase circulation at a slightly lower cost than another. They don’t realize that a copywriter who knows his craft (the experience and skill that induce people to read copy) can reach many…read more →

How to set up Hootsuite Twitter Stream – Social Media Dashboard View

How to set up Hootsuite Twitter Stream – Social Media Dashboard View

How to set up Hootsuite Twitter Stream or dashboard view. This one shows you how to quickly a twitter feed for companies you follow, individuals or news outlets. Great way to curate content and reduce the noise in your social networking feeds.

How to Set Up a Facebook Business Page – Social Media, Social Networking

How to Set Up a Facebook Business Page – Social Media, Social Networking

Here’s a quick tutorial for setting up a Facebook business page. Some call it a fan page.

5 Digital Media Tricks that Save Me *Lots* of Time Online

5 Digital Media Tricks that Save Me *Lots* of Time Online

Online communication is becoming central to most of our social and business lives. Face it – a laptop and smart phone/iPhone are the tools we use these days. It used to be the traditional telephone and the mail box, but now we have a lot of different ways to “explode” our messages, “go viral” and keep large groups of people updated.

Are You Tired of People Whining and Obsessing Over Tech Tools?

Are You Tired of People Whining and Obsessing Over Tech Tools?

I like to periodically reset and remind myself that tech is only a bunch of tools for ideas. That’s why they’re important to me, at least.

How to send (and schedule) an update to multiple Social Networks at once. A step-by-step diagram. Hint: Ping.fm via HootSuite

How to Filter Out Noise and Re-Claim Social Media Trust

These tips should help you filter out a lot of noise and get you back to the genuine, productive, value-rich conversations that social media is so good at cultivating.

4 Social Media Stories – The Good, Bad and Ugly

Participating in social media activities is like participating in any other social activity. It can be as valuable as a lunch with the boss or as vapid as a breeze shooting session at the water cooler. Or vice versa. What follows are some highlights and lowlights from a typical day of “connecting” in my life. I find the most value…read more →

How to Simplify your Social Media Life: The Pros and Cons of Posterous, Soup.io, ShareIn and FriendFeed

Several sites aim to make this process easier… namely, Posterous, Soup.io, FriendFeed and ShareIn. I’ve tried all of them, and I’d say they’re “almost ready for primetime.” Each has value, and each has significant drawbacks.

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